From the beginning
Sitting fireside on a chilly winter evening, retired Special Mission Unit Master Sergeant, Norm Hooten reflected on the friends he made and lost during his two decades of service and beyond. As the night grew colder, the idea of Hooten Young was born.
Hooten Young is more than just premium cigars and whiskey — It's a brotherhood bonded in the love of freedom, family, and honor. A veteran-founded, owned, and operated brand Made to Remember® the fallen and those currently serving.
Giving Back to Our Nation’s Finest
We’re serious about what we do at Hooten Young. After all, we wouldn’t put our name on something we wouldn’t smoke or drink ourselves. Hooten Young is for the soldier in all of us. We are devoted to giving back to those who have proudly worn the uniform by actively supporting veteran-aid and military-focused non-profit organizations.
Hooten Young is rooted in the belief that anything worth doing should be done with excellence and only when done at the highest standard can it truly honor those who are expected to give nothing less. It’s only then that the stories live on.